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Set and forget marketing

Slick's automated marketing allows you to send birthday messages, client reviews and targeted campaigns whilst you run the business.

Rob Smith avatar
Written by Rob Smith
Updated over a week ago

What messages can I send?

There are 5 different campaigns that can be used

  1. Lapsed clients: clients who haven't been seen in 7 - 12 weeks

  2. Lapsed clients: clients who haven't been seen in 12 - 24 weeks

  3. Lost clients: clients who haven't been seen in 24+ weeks

  4. Existing Client reviews: send thank you & review message to existing clients

  5. New Client reviews: send thank you & review message to new clients

  6. Happy Birthday: send birthday message on the day or 7 days before.

  7. Re-book: ask clients that visited yesterday and have no future appointment to book back in!

πŸ’Έ Lapsed / lost client campaigns πŸ’Έ

It is much cheaper to retain an existing client that win a new client. How much do you spend marketing to win new clients versus how much time / effort do you put into retaining those clients you haven't seen for a while?

Whenever a client hasn't been seen for more than 7 /12 /24 weeks AND they don't have a future booking they will receive a personalised offer for you.

This means you can set different messages per client group:

These messages are sent as soon as client hits that 7 / 12 / 24 week limit.

🌟 Thank you / review campaigns 🌟

Check in with clients to say thank you for their visit and ask them to leave a review. Google My Business reviews are so important in 2020 to ensure your business stands out from the competition.

Customise your message, insert your review link and BOOM! 🌟🌟🌟🌟🌟

πŸ’ Birthday Presents πŸ’

We all love it when someone remembers our birthday! Slick does this for you!
You can send your client a little birthday message 7 days before their birthday or on their birthday itself!

Either just say hello and happy birthday or maybe offer them a little birthday treat when they next visit!

Not collecting birthdays for all your clients? Don't worry, here's how!

✨ Rebookings! ✨

This one will send an automated Text prompting clients that visited yesterday to book a future appointment (when they haven't already)! KEEP bums on seats by improving your re-booking rate with this prompt.

These send at 9am every day to all clients who visited yesterday, letting them know you enjoyed their visit and you'd love to see them again. Here, we can include your online booking link!

Need help re-booking clients in-salon also? Don't worry, the article below will help you!

Sounds great, how do I set this up!

Set up is straight forward and our team of marketing experts are on hand to help you write the perfect message. We'll even spell check your campaigns for you!

And what if your credits run out?

No worries! Slick has got your communications covered. When the account runs out of texts Slick will automatically purchase the 500 text bundle on your account.

If you are attempting to send more than 500 messages, multiples of 500 will be bought until you have enough to send out your message! For example, you are trying to send 800 messages and have 0 credits, 2 x 500 will be purchased.

Hint - You can opt out of this service if you would like. Just ask the Support team on the Chat Bubble!

If you have further questions that haven't been answered in this article then please reach out to us on Live Chat via the chat bubble in the bottom right corner!

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